MDBerry operates a network of online medical marijuana clinics with licensed specialists in New York, New Jersey, and Rhode Island. The business provides medical assessments, consultations, and medical marijuana certification through. The service is rendered by means of two-way audio-visual communication via the internet. MMJ clinics are fully-licensed, HIPAA- and ASA-compliant, and abide by the rules set out by the New York State Medical Marijuana Programme.
MDBerry intended to scale its online operations to expand the business into new markets. As a result, the executive team put an emphasis on improving the doctor-to-patient communication part of the business. Whereas before the Client had been using a legacy system that was in need of an upgrade, Smart IT helped develop and perfect a custom CRM system, as well as additional features and components. The collaboration with MDBerry took place in two phases. Phase One focused on developing a custom CRM platform and Phase Two currently entails ongoing development, maintenance, and support.